What's On My Mind?

The Battle of Summer 2012
Years from now, when countless new tales of super soldiers, mutants, and billionaire orphans invade movie screens across the country, people will think back to the summer of 2012. They will remember a crossroads in the history of summer blockbuster filmmaking, a diversion in the road between two antithetical methodologies of filmmaking.

It's not hyperbole to say we are on the cusp of two films that may come to define not just the superhero genre, but filmmaking altogether. This Friday, Marvel Studios will release their unprecedented mega-sequel, multi-story orgasm of a geek fantasy, The Avengers. And less than three months later, DC Comics will bestow the capper to a nearly decade-long journey through what may be the darkest and most successful hero franchise to date, The Dark Knight Rises.

In many respects, The Avengers is the new kid on the block. It's young, loud, and fun. The cast look like they stepped out of a GQ magazine shoot. It's a supremely flashy and irresistible collection of young studs and babes, of actors bathed in rainbow-colored skintight costumes shooting imaginary energy bolts at imaginary enemy things. It's the ascension of a decades-old comic book publishing company turned movie studio, declaring the arrival of hundreds more Marvel spin-offs, sequels, and reboots. And surely, it's a feast for the eyes and ears, summer popcorn escapism in its purest and most entertaining form.

In contrast, Rises looks like the grumpy old man on the porch. It's gloomy, tense, and unflinching. The cast looks like an aging collection of your parents' favorite actors. It's a strictly down-and-dirty tale of heroism, sacrifice, and identity, of 9/11 allegories and villainous terrorist plots. It's the final culmination to one director's vision of an iconic character, ending a trilogy that has already changed the superhero landscape more than most people dare to admit. And surely, it encompasses classic thematic narratives focusing on ambitions and motives, eschewing grandiose CGI and instead, relying on special effects to complement the story, not overwhelm it.

When the dust settles, I have a feeling The Avengers will have the longer tail. Even if both films garner the same praise and make the same boatloads of money, The Avengers will come out on top not necessarily because of quality, but because of the money yet to be tapped. Ask yourself, would you rather see another film about a brooding orphan while old men wax poetic about villainy and heroism? Or would you rather see buff dudes bantering with hot babes while alien spacecrafts explode in the skies?

To me, this is the quintessential dilemma between creativity and commerce. It's a choice between storytelling rooted in something honest, emblematic, and provocative or something ostentatious, fleeting, and artificial. And for me, it's no contest.

Some things catch your eyes and numb your ears. They're loud and fun and wonderfully amusing. But like any flashy firecracker, they burn quickly and are immediately forgotten once consumed. And then there are things that stick with you. They rattle around in your brain like mind grenades long after you've gone home, threatening to ignite in bouts of epiphanic inspiration and understanding. They keep you up at night and remind you of moments in your everyday life. They speak to something inherently greater than itself, echoing something universal and transcending its canvas, its medium, its limitations. And it makes you wonder how anyone could have done what was done and begs the question, "Why can't everything be this good?"